Ministry
of Search.
Helping ambitious businesses get found across search engines and emerging AI search platforms. Technical depth, organic growth and a clear commercial focus.
Explore Ministry of Search (opens in a new tab)
Attaché Digital Group builds and operates specialist digital businesses.
Different disciplines. A shared instinct to understand the problem properly — then build something that works.
Each business has a clear focus.
Each brings its own point of view.
Helping ambitious businesses get found across search engines and emerging AI search platforms. Technical depth, organic growth and a clear commercial focus.
Explore Ministry of Search (opens in a new tab)Specialist search marketing for UK solicitors, law firms and barristers’ chambers. Built around how people find and choose legal expertise.
Explore Affirmed Digital (opens in a new tab)Less repeating admin. More time for the work that matters. Practical AI and workflow automation for UK SMEs, built around the tools they already use.
Explore Work Unwound (opens in a new tab)A modern growth platform for UK SMEs, combining practical learning, a private founder community and proprietary software. At its centre, Keel brings CRM, AI and growth tools into one operating system.
Explore Foundivo (opens in a new tab)The thinking behind the systems. Rich’s professional platform brings together technical SEO, search architecture, AI integration and practical research.
Explore Rich Voller Consulting (opens in a new tab)Where is the friction? What’s being overlooked? Could this work better?
We build focused businesses around places where specialist knowledge, technology and better systems can make a meaningful difference. They operate independently, with a shared habit of looking deeper and following through.
Sometimes the answer is better search. Sometimes it’s a simpler workflow. Sometimes it’s a tool that doesn’t exist yet.
The disciplines change.
The approach holds.
Understand one problem properly. Learn the market, the constraints and the details that a generalist might miss.
Look at how the parts work together. Fix the cause, rather than getting very good at managing the symptoms.
Use technology where it removes friction or creates an advantage. AI included. If it adds neither, leave it out.
Recommendations are a starting point. When the right tool or system doesn’t exist, be prepared to make it.
Research, test, measure and improve. Judge the work by what changes for the business, rather than what looks good in a report.
RICH VOLLER / FOUNDERAttaché Digital Group was founded by Rich Voller, a search systems architect with more than 20 years in search.
His work connects technical SEO, systems thinking, AI integration and hands-on implementation. The group gives that approach room to develop through distinct businesses, each with a problem of its own to solve.
More about Rich (opens in a new tab)For partnerships, collaborations, media enquiries or a business idea worth discussing, get in touch.
hello@attache.digitalLooking for specialist support?
Speak to the right business in the group